With the growth of e-commerce and new internet technology, network marketing has gone from the physical world into the virtual world which is leveling the playing ground for many small businesses. This is enabling businesses to market their products and services in a more cost effective way while proliferating across the globe. However, there is a trick to it. If one is not prepared to meet the challenges of marketing their products and creating passive income, one is destined for failure. Passive income requires work and consistency towards maintenance and infrastructure of your internet business. There is no such thing as creating a website, placing one or two ads, submitting to some directory that promises you one million leads. That only brings about false hope. The way the internet is setup consist of one huge library with the two major librarians, Yahoo and Google. These librarians keep all this information organize so that you will with your library card, which is your credit card get the information one needs to complete what ever function is necessary for their business. The only problem with that is confusion. Which product is right for the goal you are trying to achieve for your business? Infrastructure

First, be aware of what is already available on your computer. Nothing is worse then going out purchasing a product for your marketing campaign, and discovering later its right there on your computer system from the start. Secondly, don’t rush; it is plenty of money out there for everyone. Take your time and do it the correct way. Rushing only makes one frustrated and puts you into a competitive mode with yourself. Thirdly, Center yourself around creation and clarity on how you are going to market and be cost effective. Think in terms of creating more leverage for every dollar you spend.

Buying leads is a waste of money and time. Creating targeted leads that convert into sales will make you rich without one having to pick up the phone, unless they call you of course… Start putting systems into place like a lead capture page for names and emails. Build relationships with your customers instead of making a sale and going to the next one. In this case you have not given this customer value. He has walked away with a product without knowing how to utilize it. Follow up with an auto responder, cd with outlined instructions or even a phone call. Give him further assistance if needed. This way you are creating value and doing things in a certain way (The Science of Getting Rich) by Wallace D. Wattles.

Maintenance

Maintain your systems and relationships with your clients/customers on a daily basis. This will prove that one is a leader in his or her industry. Of course you will make money while you sleep or while on the golf course, but it is a result of maintaining your business, minding your business. All too many times I see business owners failing to give value in their services and wondering why there businesses are not producing. There is no lazy way to riches my friend. Personal sacrifices must be made in order to achieve the greater good. Make those sacrifices now or pay later for your mistakes. That is our free choice. If you want to achieve personal financial freedom, you can without the frustration or headaches. Just remember, your customers come first…

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I just got back from a weekend with Derek Gehl, President of the hugely successful Internet Marketing Center.

So far, IMC has sold $60 million in products online. Not bad for a business that was started by Corey Rudl with $25 in a tiny bedroom in Canada. IMC’s entire business is based upon helping people earn money on the internet.

Derek always starts off his two day seminars with a bang, covering none other than… GOALS. He knows you can have all the information in the world, and great ideas, but if you don’t have a plan with direction, desire and targets, then the information is rather useless.

Not many people know the story about how Derek came to be a part of IMC’s success story.

One fall morning back in 1998, Derek Gehl marched into Corey Rudl’s tiny office and announced that he was going to come and work for Corey. Seeing as how Corey only had ONE employee at that time (his secretary), he politely explained to Derek that he was a one-man operation, and tried to send him on his way…

But Derek didn’t give up that easily. He sat down and explained to Corey why he wanted to be his first employee — and exactly what he would be able to do for him. And after a 3-hour long conversation …

Corey decided to give him a shot and Derek became his right hand man.

This became a crucial decision because on June 5, 2005, Corey Rudl was killed in a car accident at the age of 34.

Derek was chosen to take the reigns at IMC and in his first year at the helm has done an amazing job at moving the Corey’s mission forward, creating 10 new products, increasing business, and overcoming a situation that would have destroyed many companies. He did all this despite his feelings of sadness over the loss of his friend.

Derek has an amazing ability to set goals, create actionable plans and carry through on them. Sometimes focusing on your goals is what gets you through the tough times.

Derek’s greatest strength is his ability to almost instantly develop a workable action plan for just about any business.

He has an uncanny knack for knowing WHY a business may not be meeting it’s full online potential — and then coming up with a long list of specific steps that the business owner can take to start improving things immediately! Goals are the foundation of his approach.

Derek rose to the forefront and has become a greater leader. Corey Rudl was wise enough to surround himself with other leaders. Leaders don’t want their peers to be dependent on them or fall apart when they are gone. They lead by example every time they overcome a challenge. They want their peers and proteges to develop the greatness within, step up and rise above every adversity.

I’d say Derek is doing just that.

Derek even gave me some tips and strategies to make improvements on my own web site and newsletter. Small changes can lead to amazing results.

What are some small changes you can make today to get to the next level in your life or business?

Do it… do it now.

Live Your Dreams,

Jill Koenig

Excellence is not a Destination, It is a Continuous Journey that Never Ends….

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Skill and Confidence are an Unconquered Army…so keep on raising your Skill and Confidence in order to accomplish your tasks.

The Best Mirror Is An Old Friend…